A website for a window and door installer costs £499 to £999 one-off with Own The Job. Starter gives you up to 5 pages. Standard sets up your Google Business Profile and adds a page for each main service, such as windows, doors and conservatories. Local adds a page for every town you cover.
What people search for when they need a window and door installer
This buyer is comparison shopping and braced for a sales process. Every page should reduce the number of unknowns rather than push them towards a home visit.
uPVC and aluminium windows
The two main routes, compared properly. Buyers want the difference in cost, lifespan and appearance before they will book anything.
Composite and front doors
A smaller job with an emotional decision attached. This page carries the most photographs and the colour and hardware choices.
Bi-fold and sliding patio doors
High value and highly visual. Worth its own page rather than a paragraph on the doors page.
Conservatories and orangeries
A long decision with planning and building regulations questions attached. Answer them and you remove the main reason people stall.
Double glazing repairs and misted units
Small, urgent jobs that come up often and almost nobody writes a page for them. It brings in the work that turns into a full house later.
Commercial glazing and shopfronts
Different buyer, different tone. Lead times and access matter more than colour choices.
What your work photographs like
Glazing is one of the few trades where the finished job photographs beautifully and most installers still use the manufacturer's brochure images instead.
Whole house before and after
The strongest pair of images in this trade. Shot from the same spot on the pavement, in similar light.
Doors straight on
A composite door photographed square, in daylight, with the frame visible.
Bi-folds open and from inside
Two shots of the same job, one from the garden and one from the kitchen. That pairing is what people picture themselves in.
No brochure renders
If your gallery looks like the manufacturer's website, buyers assume you are a sales agent rather than an installer.
The registers that matter
In glazing the registration also covers the building regulations compliance certificate, which is the thing a solicitor asks for when the house sells, so we say so on the page.
- FENSA: registration number shown in the header and on every window page, with the compliance certificate explained in one line.
- CERTASS: treated identically. We show whichever scheme you actually hold, never both for effect.
- GGF: membership shown where held, with the full name written out.
- Insurance backed guarantees: length and underwriter named, because deposits on this kind of job make people nervous.
- TrustMark: included where held, alongside your public liability cover stated as a figure.
Builds we have done that suit window and door installers
Praetor Fire & Security is the closest build for how your customers buy. They compare a shortlist of firms and check accreditations before they ring. That site puts every credential in the open and answers the technical questions on the page. FENSA and CERTASS would sit where Praetor's accreditations sit.
For the domestic feel, Wired & Certified puts a written price on the page before any work starts. On top of both, your site names the insurance-backed guarantee properly, with its length and its underwriter.